Red Royal Crown on front, pink-ish lettering with green stripe on back. (We don't come up with the lettering, that's how it comes on the sack.) The bag stands 12" tall, across the zipper is 14.5 " and the base is 5" wide. The handle is 1" black webbing. The inside liner has a black background with white, red and light blue "coffee words and drawings." This bag has one pocket.